All posts by matamah.com

What to Consider Before Franchising a Restaurant in Nigeria: A Complete Guide

Franchising a restaurant can be a brilliant way to grow your business and reach new markets. However, success depends on more than just a popular menu or a bustling flagship location. A well-structured, sustainable franchising model requires detailed planning, legal clarity, brand discipline, and ongoing support. With global franchising expertise as a guide, this article outlines what you must consider before launching your restaurant as a franchise. Assessing Franchise Readiness The first step is to assess whether your restaurant is truly ready to be franchised. A franchise must be more than a successful eatery—it needs to be a replicable business model. You must ask yourself: can someone else operate your restaurant profitably without your daily involvement? If the answer is no, then you’ll need to develop stronger systems first. Your brand should have a clear identity, and your operations must be standardised. This means documented recipes, consistent service protocols, and […]

Read more

How to Turn Your Restaurant into a Global Franchise with the Right Support Team

What if your restaurant could go from a single location to a household name in multiple cities—or even across borders? What if your carefully crafted menu, your passion for flavor, and your unique brand identity could be packaged into a business system that others are excited to invest in? Matamah help food entrepreneurs turn these “what-ifs” into winning franchise realities. We know it’s possible because we’ve been part of it. Why We Believe in Franchising – And Why You Should Too Our team has worked behind the scenes on international food franchising projects—supporting Japanese restaurant brands that expanded into Paris, Indonesia, Mongolia, and beyond. We’ve helped structure the systems, design the manuals, localize the menus, and navigate the cross-cultural challenges that come with replicating a successful food concept abroad. These weren’t Matamah-led projects at the time—we were the strategy, branding, and operations professionals embedded in the companies making it happen. […]

Read more

From Pension to Profit: Smart Business Moves for Retirees That Pays You While You Rest

Are You Nearing Retirement and Wondering, “What Next?” You’ve spent 25+ years working hard, building a career, saving for the future—and now, as retirement approaches, a new question takes center stage: “Will my money last—and how can I still feel useful and financially secure?” You’re not alone. Matamah.com work with many professionals across Nigeria, UK, Japan, the USA, and beyond—government officials, corporate executives, academics, and public servants—to help them transform retirement from a time of anxiety into an era of freedom, financial growth, and purpose. Common Retirement Concerns (And How We Solve Them) Fear of Outliving Savings? We help you create low-risk, high-yield income sources through customized business plans and passive income models. Worried About Losing Purpose or Relevance? We turn your career experience into income-generating consulting brands, digital products, or community businesses that make impact. No Investment Background? No worries. Our team of global business consultants walks with you […]

Read more

10 Legal Documents Every Nigerian Startup Needs to Succeed in 2025

Starting a business in Nigeria is more than just a great idea and a CAC registration. To build a legally secure, scalable, and investment-ready startup, you need the right legal documents from day one. Matamah has helped dozens of startups and SMEs structure their businesses for growth, secure partnerships, accept global payments, and expand seamlessly. With our 15+ years of business experience and a finger on Nigeria’s and global fast-changing regulatory landscape, we’re here to help you start strong. Here are the 10 essential legal documents every Nigerian startup must have: 1. Founders’ Agreement (or Shareholders’ Agreement) Think of this as a “startup prenup.” It defines: Ownership structure Roles and responsibilities Equity vesting terms What happens if a founder exits Why it matters: It prevents disputes and ensures long-term stability. 2. Certificate of Incorporation (CAC Registration) This is your legal proof of business identity from the Corporate Affairs Commission (CAC) […]

Read more

Why Mergers and Acquisitions Are the Lifeline Smart Nigerian Businesses Need Right Now—And How Matamah Can Help You Seize the Opportunity

Global economies are going through various changes, America import tariff is shaking global economies, Japan Economy has slide to fourth position and cost of living is so high, China and Vietnam companies are going for gorilla marketing to customers by aggressively engaging social media influencers to buy white label products from them and Nigeria removal of fuel subsidy has increased general cost of living. Particularly Nigeria’s Business Environment like others can be felt when you walk down some street in Lagos, Port Harcourt, Abuja or Kano, you’ll sometimes see the signs Shuttered shops, Closed factories, Empty offices and Half-completed buildings. Behind those scenes are business owners struggling with: Rising inflation and skyrocketing interest rates Unpredictable foreign exchange policies Unstable energy supply and ballooning diesel costs Dwindling consumer purchasing power Shrinking margins across every sector If this sounds familiar, you’re not alone. But here’s the real truth: surviving these times doesn’t […]

Read more

15 Reasons Why your company should Consider a Merger in Nigeria

Market Expansion – Merging with another company can provide access to new markets and customer bases, enhancing revenue opportunities. Increased Market Share – A merger helps companies consolidate their market position and compete more effectively. Cost Savings & Synergies – Combining operations can lead to cost efficiencies, reduced overhead, and economies of scale. Stronger Financial Position – A merger can create a more financially stable entity with better access to capital and credit facilities. Diversification – Companies can diversify their product lines, services, or geographical presence to reduce business risk. Access to New Technologies & Innovation – Partnering with another company can bring in new technologies, patents, and R&D capabilities. Enhanced Talent & Workforce – A merger can strengthen the workforce by combining expertise, skills, and leadership capabilities. Competitive Advantage – Combining strengths helps the new entity outperform competitors by offering better products and services. Operational Efficiency – Merging companies […]

Read more

15 Reasons Why your Company Should Consider an Acquisition in Nigeria

Accelerated Growth – Acquiring an existing business can fast-track expansion compared to organic growth strategies. Instant Market Entry – Acquisitions provide an immediate presence in new markets, bypassing the need for gradual expansion. Elimination of Competition – Acquiring a competitor helps consolidate market share and reduce competitive threats. Revenue Growth – A successful acquisition can boost revenues by tapping into an already profitable customer base. Asset Acquisition – Companies can acquire valuable assets such as technology, real estate, production facilities, and patents. Access to Established Customers – Instead of building a customer base from scratch, acquisitions provide instant access to loyal customers. Enhanced Operational Capabilities – Acquiring a company can improve business capabilities, such as manufacturing, logistics, or technology infrastructure. Economies of Scale – Acquisitions allow companies to consolidate operations, cut costs, and increase profitability. Diversification of Revenue Streams – Acquiring businesses in different sectors or markets reduces risk and […]

Read more

Unlock Nigeria’s Market with a Local Representation & Fulfillment Model

Breaking into Nigeria’s vibrant 220 million–strong consumer market doesn’t have to mean setting up a full local subsidiary right away. By partnering with a trusted Nigerian representative, you can rapidly launch, sell, and scale your products or services—while keeping costs, complexity, and risk to a minimum. Here’s how our Local Representation & Fulfillment service works: 1. Establish a Partnership Agreement We start by drafting a clear agency contract that outlines the scope of your offerings, pricing strategy, commission structure, and territory (Nigeria or the wider African region where we have network in 40 countries). You retain full ownership of your brand and goods, while our local partner becomes your on‑the‑ground commercial agent—handling marketing, sales, and customer engagement on your behalf. 2. Seamless Import & Logistics Whether you ship in bulk or on a per‑order basis, our team takes care of customs clearance, warehousing, and inventory management. We can arrange bonded storage […]

Read more

Why Foreign Companies Should Set Up Business in Nigeria — and How We Help Make It Easy

Nigeria isn’t just Africa’s most populous country — it’s the economic powerhouse of the continent and one of the most promising frontiers for global business expansion. For companies seeking new growth markets, Nigeria presents a unique opportunity to combine impact with profitability. And the best part? You don’t have to navigate it alone. With over 220 million people and a rapidly growing middle class, Nigeria boasts one of the largest consumer markets in the world. The majority of its population — more than 70% — is under the age of 35. This youthful, tech-savvy, and aspirational demographic is driving demand across sectors such as technology, finance, education, healthcare, and entertainment. Meanwhile, urbanization is accelerating in major cities like Lagos, Abuja, and Port Harcourt, creating growing needs for infrastructure, housing, retail, and essential services. Despite its size, Nigeria remains a highly under-served market. The country still imports over 80% of its […]

Read more

Why International Buyers Struggle to Source from Nigeria – And How We Make It Easy

Sourcing raw materials or semi-finished goods from Nigeria offers tremendous potential: untapped markets, abundant natural resources, and competitive pricing. However, many international buyers struggle to unlock these opportunities due to a number of real, frustrating challenges. Matamah a brand of Alowave Limited help you overcome these obstacles with confidence, local expertise, and a seamless support structure tailored to your needs. Here’s a breakdown of the most common sourcing challenges — and how we can help you navigate them effortlessly. 1. Unreliable Supply Chain Many buyers face inconsistent supply due to poor infrastructure, seasonal availability, or local market disruptions. Suppliers may overpromise and underdeliver. How we help: We vet and manage trusted suppliers, ensure contract compliance, and maintain relationships that guarantee reliability and on-time delivery. 2. Lack of Transparency and Verification Verifying supplier credibility is difficult from abroad. Fraud and misrepresentation are real risks. How we help: Our team on the [...]
Read more

Contact us

Fill in the form below or give us a call and we'll contact you. We endeavour to answer all enquiries within 24 hours on business days.